From the mid 19th century to about the 1940s, cigarette cards were a common feature of cigarette packets. They would be published in series (usually 25 or 50), encouraging smokers to buy more from the same brand. Now, I don't condone smoking in any way-- but a lot of them are really great! The good old New York Public Library (this blog's star collection of the month, apparently!) has tens of thousands,
a huge number of which are digitized. I am definitely going to be featuring these on a regular basis from now on! Today, a cute, silly series featuring animals and well-known phrases (from nursery rhymes to cliches to ad slogans). They are photomechanical reproductions of probably heavily retouched photos-- no date is provided but as one includes the phrase "back up your troubles in your old kit bag," from a song written in 1915, they must date from after that. My guess is 1915-1930.
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